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LinkedIn post ideas about content strategy

Content strategy posts perform well because everyone creating content wants to know if they're doing it right. Sharing your actual strategy, what you post, when, and why, is the kind of transparent content that builds credibility fast.

6 post ideas to try

  1. 1Share your exact weekly content schedule and why you structured it that way.
  2. 2Describe the content piece that flopped and the one that went viral, and what each taught you about your audience.
  3. 3Write about the content strategy principle you follow that contradicts conventional wisdom.
  4. 4Tell the story of how you went from posting randomly to having a content system that runs on autopilot.
  5. 5Share the metric you track to measure content success that isn't likes or followers.
  6. 6Describe the content repurposing workflow that turns one idea into a week's worth of posts.

Example hooks to grab attention

“I've posted on LinkedIn for 2 years. Here's my actual data on what works, what doesn't, and what I'd change.”
“I stopped chasing virality and started optimizing for DMs. Revenue went up. Vanity metrics went down.”

Tips for writing about this topic

  • •Share real analytics and performance data. Content strategy posts without numbers are opinions.
  • •Be contrarian about a popular content tactic. 'I stopped doing X that everyone recommends' always gets engagement.
  • •Focus on the system, not individual posts. How you create consistently is more useful than any single content tip.

Recommended post formats

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Frequently asked questions

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