Skip to main content
EdgarEdgar

LinkedIn post ideas about relationship selling

In a world of automated outreach and AI-generated pitches, genuine relationship selling stands out more than ever. Posts about building real trust with clients connect with both sellers and buyers, everyone wants to work with people they actually like.

6 post ideas to try

  1. 1Share a deal that took over a year to close and the relationship investment that made it happen.
  2. 2Describe the moment you stopped selling and started advising, and how it changed your close rate.
  3. 3Write about the client you turned away because the fit wasn't right and what happened next.
  4. 4Tell the story of how a lost deal turned into your best referral source because of how you handled the rejection.
  5. 5Share the non-sales thing you do for clients that builds more trust than any proposal ever could.
  6. 6Describe how you follow up without being annoying, the exact cadence and content that works.

Example hooks to grab attention

“I told a prospect not to buy our product. They signed a deal twice the size 6 months later.”
“The deal that changed my career started with a LinkedIn comment, not a sales pitch.”

Tips for writing about this topic

  • •Show, don't tell. Instead of saying 'relationships matter in sales,' tell a specific story that proves it.
  • •Include the timeline. Relationship selling is a long game, showing the 6-month or 2-year arc makes the story credible.
  • •Don't make it sound easy. The challenge of patience and trust-building is what makes relationship selling content worth reading.

Recommended post formats

hook story lessonpersonal insightbehind the scenes

Frequently asked questions

Related topics

LinkedIn post ideas about networking authentically

LinkedIn post ideas about networking without feeling fake. Share genuine connection strategies, relationship-building stories, and networking that works.

LinkedIn post ideas about client retention

LinkedIn post ideas about keeping clients long-term. Share retention strategies, save stories, and what makes clients stay when competitors come knocking.

LinkedIn post ideas about audience building

LinkedIn post ideas about growing your audience on LinkedIn. Share growth tactics, engagement strategies, and what actually builds a loyal following.

LinkedIn post ideas about building trust

LinkedIn post ideas about building and maintaining trust in professional relationships. Share real examples of trust earned, broken, and rebuilt.

Ready to find your voice?

One conversation a week. That's all it takes.

Try for free

Get 3 posts that sound like you