LinkedIn post templates
Proven post formats that work on LinkedIn. Each template includes a step-by-step structure guide, full examples, and tips so you can adapt the format to your own stories and expertise.
Storytelling formats
Narrative-driven post formats that use personal experiences, transformations, and behind-the-scenes moments to build trust and connection with your LinkedIn audience.
How to write a hook, story, lesson LinkedIn post
Learn how to write a hook, story, lesson LinkedIn post. This proven storytelling framework grabs attention, builds connection, and delivers a memorable takeaway.
150–300 wordsHow to write a vulnerability post on LinkedIn
Learn how to write a vulnerability post on LinkedIn. Share honest struggles and setbacks to build authentic connection and stand out from polished highlight reels.
120–250 wordsHow to write a before and after LinkedIn post
Learn how to write a before and after LinkedIn post. Show transformation and contrast to make your insights tangible and your audience's progress feel possible.
150–300 wordsHow to write a micro story LinkedIn post
Learn how to write a micro story LinkedIn post. Deliver a powerful insight in under 150 words using tight narrative and a single memorable moment.
60–150 wordsHow to write a behind the scenes LinkedIn post
Learn how to write a behind the scenes LinkedIn post. Pull back the curtain on your process, workspace, or decisions to build trust and curiosity with your audience.
100–200 wordsEducational formats
Knowledge-sharing post formats that position you as a subject matter expert through structured insights, frameworks, and data-driven takeaways.
How to write a listicle LinkedIn post
Learn how to write a listicle LinkedIn post. Use numbered lists to share actionable tips, lessons, or resources in a scannable format that drives saves and shares.
150–300 wordsHow to write a how-to guide LinkedIn post
Learn how to write a how-to guide LinkedIn post. Walk your audience through a process step by step to establish authority and deliver immediate, practical value.
200–400 wordsHow to write a contrarian take LinkedIn post
Learn how to write a contrarian take LinkedIn post. Challenge conventional wisdom with evidence and reasoning to spark meaningful debate and stand out in your niche.
120–250 wordsHow to write a data-backed insight LinkedIn post
Learn how to write a data-backed insight LinkedIn post. Combine a compelling statistic with your analysis to create authoritative, shareable content that builds trust.
150–300 wordsHow to write a sharp observation LinkedIn post
Learn how to write a sharp observation LinkedIn post. Capture a concise, insightful take on a pattern or trend in your industry to spark recognition and conversation.
60–120 wordsEngagement formats
Conversation-starting post formats designed to spark comments, shares, and meaningful discussions across your LinkedIn network.
How to write a personal insight LinkedIn post
Learn how to write a personal insight LinkedIn post. Share a brief, honest reflection from your professional life that resonates and invites authentic conversation.
80–150 wordsHow to write a question opener LinkedIn post
Learn how to write a question opener LinkedIn post. Lead with a thought-provoking question, share your perspective, then invite your audience into a real conversation.
150–300 wordsHow to write a bold prediction LinkedIn post
Learn how to write a bold prediction LinkedIn post. Share a forward-looking take on where your industry is heading to position yourself as a strategic thinker.
120–250 wordsHow to write a celebration post on LinkedIn
Learn how to write a celebration LinkedIn post. Share wins, milestones, and achievements in a way that's genuine, generous, and gives credit to the people involved.
80–200 wordsHow to write a poll starter LinkedIn post
Learn how to write a poll starter LinkedIn post. Pair a thought-provoking question with context and your own take to drive participation and meaningful discussion.
60–120 wordsAlso explore
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